Emirates’ Unveils New “Statement” Flag Special Livery

Emirates unveils its new special livery featuring the UAE flag in a 3D stylized version across the fuselage.

Written by

Alex Achille

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Emirates unveils a new special livery, and this one is more of a statement than just a mere color scheme. It’s difficult not to see it as a response to recent events, with the airline signalling strength and national pride.

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Emirates unveils its new special livery

Emirates has just rolled out of the hangar a newly repainted Airbus A380. The aircraft in question is A6-EVG, one of the over 100 aircraft of the type that Emirates operates.

The aircraft now features a new livery, depicting the already present on the tail of the aircraft UAE flag across the fuselage. The additional flag covers the second half of the fuselage aft of the Emirates wording.

Emirates unveils its new special livery featuring the UAE flag in a 3D stylized version across the fuselage.
The new special livery by Emirates featuring the UAE flag is a statement more than a color scheme change.

It is a stylized 3D image of the UAE flag flying in the wind. This special livery will be soon applied even to another aircraft, a Boeing 777-300ER, which is the second largest aircraft in the Emirates fleet.

The airline states that this is part of the ‘This Flag Will Always Fly’ campaign responding to the nationwide initiative launched by HH Sheikh Mohammed bin Rashid Al Maktoum.

Close-up look at the new Emirates special livery applied to an Airbus A380 with the UAE flag flying in the aft section of the fuselage.
Emirates applied a special new livery to an Airbus A380 and will soon be applying it on a Boeing 777-300ER

Why the livery is more of a statement than just a color scheme change

The special livery applied to the A380 and soon to be applied to this 777 is a statement and a clear message. The UAE was hit hard by Iran during the conflict with the U.S. and Israel. Not only was physical property hit, but also the image of the country took a big hit.

Therefore, this new livery is a way of saying we still stand strong with the airline and the country, posturing to project strength and stability. A way of attracting attention and emphasizing that the UAE still remains a safe place and a safe transit hub for passengers.

That is what I read into this initiative of applying the new flag livery to the two aircraft. Now, if that is the case and the UAE in Dubai remains a safe place for transit and for your travel plans, still isn’t 100% sure, with skirmishes and the conflict still somewhat ongoing in the region.

However, this is something that the country and the airline must do to win over trust and bookings once again.

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Alex Achille

Ex Emirates Cabin Crew and long time aviation enthusiast. I can remember loving aviation and planes since I was a very little boy. I have developed my passion into a deep knowledge of the sector and industry to offer on my sites in depth and precise analyses of what is going on. I also completed cabin crew training with Ryanair, however, I never worked for the company (more on that another time). Finally I also have taken flying lessons completing my first solo flights.